Squarespace Design & Customization

How to Change Your Squarespace URL

Want to update your website address in Squarespace? Whether you need to change a page slug, update your domain, or switch to a new custom URL, this guide will walk you through every step. You'll also learn best practices for SEO, how to avoid broken links, and how to redirect old URLs properly.

Understanding How Squarespace URLs Work

Before making changes, it's important to understand the structure of your website’s URL:

  • Domain name: The main address of your website (e.g., yourwebsite.com).
  • Page slug: The part after the domain, defining a specific page (e.g., /about-us or /services).

Squarespace allows customization of both, and knowing how they work will help you make better decisions when changing your website URL.

How to Change a Page URL (Slug) in Squarespace

One of the most common URL changes is updating a page slug for clarity, branding, or SEO purposes. Follow these steps:

  1. Log into your Squarespace account.
  2. Go to Pages and select the page you want to edit.
  3. Click the gear icon (⚙) to open the page settings.
  4. Find the URL Slug field and enter the new slug.
  5. Save your changes.
✅ Choose a short, descriptive slug with hyphens (e.g., best-coffee-shops) to improve SEO and readability.

How to Change Your Custom Domain in Squarespace

If you have a custom domain (e.g., yourwebsite.com) and want to update it, follow these steps:

  1. Go to Settings > Domains.
  2. Select either: Connect a new domain you already own or Transfer an existing domain to Squarespace.
  3. Follow the prompts to configure the new domain.
⚡ DNS changes can take up to 24 hours to propagate across the internet, so your website might not update immediately.

How to Change Your Built-in Squarespace URL

If you’re using a Squarespace subdomain (e.g., yourwebsite.squarespace.com), you can change it:

  1. Go to Settings > Domains.
  2. Locate your built-in Squarespace domain.
  3. Click to edit and enter a new available subdomain.
  4. Save your changes.

How to Redirect Old URLs to Your New One

After changing your URL, it’s crucial to set up redirects to avoid broken links and maintain SEO rankings.

  1. Go to Settings > Advanced > URL Mappings.
  2. Enter the old URL and the new URL in this format: /old-url -> /new-url 301.
  3. Click Save.
💡 A 301 redirect tells search engines the change is permanent, ensuring your rankings remain intact.

Best Practices for Changing Your Website URL

Changing your website URL can impact search engine rankings and user experience. Follow these best practices:

  • Plan ahead: Changing URLs frequently can confuse visitors and search engines.
  • Use 301 redirects: Always set up redirects from old URLs to new ones.
  • Update your sitemap: Submit your updated sitemap to Google Search Console.
  • Monitor performance: Check for broken links and traffic drops using Google Analytics.
✅ Keep URLs simple, keyword-rich, and easy to read to boost SEO.

Troubleshooting Common Issues When Changing Your Squarespace URL

If you encounter problems, check these common solutions:

  • New domain not working? Allow up to 24 hours for DNS propagation.
  • Broken links? Make sure you’ve set up 301 redirects correctly.
  • Drop in SEO rankings? Submit your updated sitemap to Google and check for crawl errors.
⚡ If issues persist, consult Squarespace’s Help Center or contact support for further assistance.

URL Slugs – This guide explains how to find and change the exact address of specific pages and collection items on your Squarespace website.

URL Mappings – Learn how to set up URL redirects in Squarespace to guide visitors from old links to new ones seamlessly.

Connecting a Third-Party Domain to Your Squarespace Site – This article provides step-by-step instructions on how to connect a domain purchased from another provider to your Squarespace website.

Changing Your Squarespace Subdomain – Find out how to change your built-in Squarespace URL (e.g., yourwebsite.squarespace.com) to a new subdomain.

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Conclusion

Changing your Squarespace URL is a simple process if you follow the right steps. Whether you’re updating a page slug, switching to a new domain, or setting up redirects, these guidelines will ensure a smooth transition. Always implement redirects and monitor SEO performance to maintain visibility and avoid issues.