Simple Steps to Add Your Google Reviews to a Shopify Site
Want to enhance the credibility of your Shopify store? Showing Google reviews on your Shopify pages is
one of the most effective ways to build trust with visitors and drive more sales. Positive feedback from your customers serves as valuable social proof, making potential buyers feel more confident in your brand.
There are several ways to showcase Google reviews, and one of the easiest methods is using the Elfsight Google Reviews. This no-code solution lets you display your reviews quickly and easily, without any technical skills required. Plus, it’s free to start, so you can boost your store’s credibility without any upfront investment.
Here’s what you need to do to add the widget to your website:
- Find a suitable template in the widget’s editor.
- Add your Google Business Account as the source of your reviews.
- Customize the widget’s appearance to match the brand design of your website.
- Copy the installation code and embed it into your Shopify site.
- Publish the widget and you’re done!
It really is that simple! Once you’ve followed these steps, your reviews will be up and running, helping to build trust and credibility with your customers.
Try out the intuitive editor today and see just how easy it is to add Google Reviews to your Shopify store. Start showcasing real customer feedback and increase your store’s reliability in minutes! ⇓
Detailed Guide: Adding Google Reviews to Your Shopify Website
- Select a template for an easy start. Begin by choosing a template that fits your needs. In the left panel, select a template, and you will see a preview of it on the right.
- Add a source to connect your reviews. Make your widget unique by connecting your own business reviews. Find the method that best suits your business and embed the reviews into the widget creator.
- Customize design and layouts. Enhance your widget to better match your Shopify store. Explore the settings to change colors, fonts, formats, card styles, layouts, badge and source indication, and more.
- Get an HTML code. Once satisfied, click ‘Add to website’ and ‘Publish’ to generate the embed code. This code contains all the necessary information to display your Google Reviews on Shopify.
- Add the generated code to your Shopify store. Insert the code into the desired location of your Shopify page. You will find guidelines for integrating the widget with your Shopify store in the next section.
We also created a video that you may find useful when embedding your Shopify Google reviews into the website. It is a brief, yet informative source of information.
Where to Place Your Google Reviews on Shopify Websites
By strategically placing your Google Reviews widget in high-visibility areas of your Shopify store, you can increase trust, drive conversions, and enhance the overall shopping experience. The right placement depends on your business goals, but here are some key areas to consider for maximum impact.
Build trust with new visitors
Best choice: Homepage
Displaying Google Reviews on your homepage immediately builds credibility with first-time visitors. As the first point of contact, the homepage is an ideal location for showcasing authentic customer feedback, reassuring potential buyers about your products and services.
Boost product conversions
Best choice: Product pages
Placing Google Reviews directly on your product pages can significantly influence buying decisions. Seeing positive feedback about specific products can convince hesitant customers to make a purchase. It’s a powerful tool for turning visitors into loyal customers by showing them the value of your offerings through real customer experiences.
Strengthen customer trust
Best choice: Checkout page
Adding Google Reviews near your checkout page can reassure customers during their final decision-making process. Positive reviews can help reduce anxiety and encourage purchases, especially when customers are close to completing their order.
Encourage returning customers
Best choice: Footer
Embedding Google Reviews in your site’s footer ensures they’re always accessible no matter where customers are on your website. This consistent exposure can enhance brand loyalty and encourage repeat visits, as users are reminded of your strong reputation with every page they view.
Collect More Reviews
Best choice: Dedicated reviews page
Creating a dedicated page for collecting Google Reviews on your Shopify store can help you build a robust repository of customer feedback. This page should be easily accessible via your navigation menu or footer, encouraging happy customers to leave reviews after a purchase. Providing a seamless, clear call to action for submitting reviews can help increase participation and build an even stronger foundation of social proof.
Overview of Methods for Adding Google Reviews in Shopify
There are a few most common ways to add Google reviews to your Shopify platform. It depends on your coding experience and trust in service providers when you decide which way to go. Let’s inspect some of the possible scenarios you may encounter.
Method 1. Add Google reviews as a Shopify app
As an owner of Shopify website, you may want to simply buy a required Google reviews app in their official store. These apps are easy to install, integrate smoothly with your store, and provide an instant way to display customer feedback. However, the trade-off may be in terms of flexibility and long-term costs.
- Security & reliability. Shopify apps ensure a secure and compatible solution.
- Support & documentation. Access to comprehensive support and troubleshooting resources.
- Limited customization. Customization options may be restricted compared to custom-built solutions.
- Costs. Some apps require subscriptions, which can accumulate over time, especially if multiple apps are needed.
Method 2. Add Google reviews using Google API
If you prefer to avoid using third-party apps, the Google API provides a flexible option to integrate reviews directly into your Shopify store. This method offers more control over the integration but requires some technical expertise. You can fetch and display reviews from your Google My Business account, tailoring the integration to meet your store’s specific needs. While this option gives you more freedom, it also means more responsibility for setup and ongoing maintenance.
- Customization. Greater flexibility in how reviews are displayed and used.
- Lower costs. Can be more affordable in the long run compared to recurring app subscription fees.
- Complexity. Requires coding skills for setup and maintenance.
- Maintenance. You’re responsible for keeping the integration working with updates and fixes.
Method 3. Embed Google reviews as a code-free widget
For those who prefer a hassle-free, no-code solution, embedding a Google Reviews widget is an excellent option. Companies like Elfsight offer their own ready-made Google Reviews and many other widgets that can easily be integrated into your Shopify store without any technical expertise. These widgets provide a seamless way to display customer feedback in a professional, visually appealing format. This method is ideal for store owners who want a quick setup with minimal fuss but still want a professional-looking result.
no-code integration and customization, ready-made templates, AI-features, adjustable filters, 24/7 support
| ➕ Advantages: | ➖ Disadvantages: |
|---|---|
| Easy setup – No coding required, quick to implement. | A third-party service – You rely on the widget provider for updates and maintenance. |
| User-friendly – Ideal for non-technical users. | Less compatibility with other Shopify apps – some integrations with Shopify apps from other providers may be limited. |
| Instant updates – Reviews are automatically displayed without manual updates. | |
| Customizable – You can adjust appearance to match your store’s design. |
Embedded Google Reviews Examples
#1 Floating Google Reviews badge on the homepage
A floating Google Reviews badge on the homepage remains visible as users scroll. It stays on the screen, providing continuous access to live customer feedback without disrupting the browsing experience. By keeping the badge consistently in view, it quietly enhances trust and credibility, offering a subtle yet effective way to showcase reviews without interfering with the main content.
#2 Google Reviews in a list format
A furniture shop, presents its Google Reviews in a clean, organized list format. The widget is designed to automatically fit into the available space on the page, providing a seamless and native look. This integration ensures that the reviews are easy to read and accessible without disrupting the layout of the page. The straightforward list format allows customers to quickly see a range of feedback, building trust in a simple, unobtrusive manner.
#3 Google Reviews in a dark theme carousel
This website features Google Reviews in a sleek, dark theme carousel with an autoplay function. The carousel smoothly scrolls through multiple reviews, providing an engaging way for visitors to interact with real customer feedback. This is a perfect showcase of reviews in a modern, stylish, and user-friendly way.
#4 Google Reviews in a slider
This is an example of a dynamic slider to display Google Reviews on the website. This method of integration helps showcase a variety of positive customer experiences in a visually engaging way. The sliding feature adds interactivity, giving visitors the option to browse through multiple reviews without cluttering the page. This keeps the design sleek while providing an attractive, real-time way to highlight customer satisfaction.
#5 Dark theme Google Reviews
This restaurant showcases Google Reviews at the bottom of their website, using a dark theme. This placement ensures that reviews are accessible to visitors after they’ve explored the content, giving them the final nudge of trust before they make a decision. The dark background enhances the reviews’ prominence without overwhelming the overall design, making it a seamless and professional addition to the site.
#6 Google Reviews displayed in a grid with AI-generated summary
A wine and spirits retailer displays their Google Reviews in an organized grid format, complemented by an AI-generated summary that provides a concise overview of customer sentiment based on all the displayed reviews. The grid showcases individual reviews, while the summary highlights key positives and any recurring feedback trends. This combination makes it easier for visitors to quickly grasp the overall sentiment of the reviews and understand the brand’s value proposition, boosting trust and encouraging a sense of reliability before making a purchase decision.
Best Practices and Tips
Now we will consider the top tips for handling your Google reviews and using the cool features of the Elfsight widget. By using these tactics, you can make your reviews stand out more, get customers more involved, and build up your store’s credibility. We’ll speak about customizing and adjusting reviews that your visitors see, role of call-to-actions, and ideas for better search results. There are plenty of options that can really improve how you deal with and show off customer feedback.
Choose most relevant and helpful reviews to be shown
The Elfsight Google Reviews widget lets you filter reviews by different categories for the best display. You can choose to show reviews with or without text, highlight only 5-star testimonials by setting a minimal rating, and select how many reviews to display. Furthermore, you have the option to show or hide reviews by specific authors or keywords to ensure the most relevant feedback is presented.
Add CTA button to encourage more feedback
Adding a Google Reviews widget to your website and activating a CTA button can make a big difference. Getting new and relevant reviews make you appear more credible. When people browse your site, they will be encouraged to share their thoughts, some of whom will gladly voice their opinions. These reviews play a vital role in helping people make purchasing decisions quickly. With this button, leaving reviews on your website becomes much easier!
Display rating in search results
Be distinct from your rivals. Turn on the markup, so that stars will pop up in search. They’ll help you stand out & boost the click-through. By appearing prominently in search results, you’ll attract more site visitors, leading to increased sales. With the Elfsight Google Reviews widget, easily create review snippets by toggling this option in the configurator.
Customize settings and layouts to fit in perfectly
The Google Reviews widget provides ample customization options to align with your brand’s unique style. Choose from different layouts like List, Masonry, Grid, Carousel, Floating Badge, & more. Customize colors, sizes, & fonts of elements, modify columns, & select the number of posts to show. Personalize each review’s content – titles, badges, names, and stars – to match your design flawlessly.
FAQ
Why can’t I see my Google reviews?
If you can’t see your Google reviews, it may be due to a delay in Google’s review processing, issues with your Google My Business listing, or problems with the widget integration. Ensure that your Google My Business account is properly set up and that the Elfsight widget is correctly installed on your Shopify store.
Can I delete a Google review?
You cannot directly delete a Google review as a business owner. However, you can flag it for removal if it violates Google’s review policies. To learn more about this process, see how to delete a Google review.
How can I get more reviews for my Shopify store?
To get more Google reviews for your Shopify store, encourage satisfied customers to leave feedback by sending follow-up emails, offering incentives, and making the review process easy. Engaging with customers on social media and providing excellent customer service can also increase the likelihood of receiving positive reviews.
How to import reviews from Aliexpress to Shopify?
You can easily add your Aliexpress Reviews to Shopify with another no-code app by Elfsight. Just like the Google Reviews app it can be created, designed, and embedded into your Shopify store in no time.
How to import Amazon reviews to Shopify?
Importing customer reviews to Shopify is simple with the Reviews from Amazon app by Elfsight. You can quickly upload any reviews from Amazon and embed them into your store in a good looking way.
Final Thoughts
While the Elfsight Google Reviews widget is a solid solution, we considered alternatives methods of embedding the widget too, speaking of unique advantages and challenges for each way. Assess your specific needs and technical capabilities to ensure you select the best approach for your business.
The process of adding Google reviews widget to Shopify is straightforward. With the right tips and strategies from this article, you can maximize the widget’s features to effectively manage and display reviews.
Ultimately, the goal is to create a seamless and trustworthy shopping experience for your customers since 93% of them need to see your reviews before they consider buying from you. By carefully managing reviews and utilizing the features of your chosen solution, you can foster a positive brand image and drive more conversions.
Embrace the feedback from your customers, continuously improve your offerings, and watch your business grow as you build stronger relationships with your audience. Good luck!
To help you navigate some common issues and maximize the benefits of integrating Google reviews into your Shopify store, we’ve compiled a list of frequently asked questions. These FAQs address basic problems you might encounter and offer practical solutions to ensure you get the most out of your review management tools.
Need More Info?
We hope this guide has given you valuable insights into adding Google Reviews to your Shopify site. If you have any further questions or need support, our team is here to help. At Elfsight, we are committed to making your experience as smooth as possible with our easy-to-use, no-code widgets designed to boost your business.
Don’t forget to join our vibrant Community! Share your experiences, get inspired by other users, and contribute ideas to our Wishlist. We’re always open to your feedback to help us continue improving our products.
