How to create a photo gallery website

Create a beautiful photo gallery website from scratch or upgrade the one you’ve already built on the basis of any CMS or website builder

Step 1

Define your future website tasks 

Every website is a solution of a specific problem and has a target audience indispensably. First, you need to come up with all the tasks you are to cover. In most cases, photo gallery websites are aiming to have the following elements: 

Introduce yourself through your works

Use one more way to brilliantly present your photos by showing project cards and dividing them into categories in a portfolio section
Introduce yourself through your works

Let users easily download your pictures

Provide your audience with an uncomplicated way to get your photos for commercial and non-commercial purposes and see your popularity grow day after day
Let users easily download your pictures

Share the opinion of satisfied customers

If you are into commercial photography, then you probably have customer reviews. Prove that you are definitely worth working with
Share the opinion of satisfied customers

Let users follow you on third-party resources

Showcase interesting album covers, group photo shoots and other images, thus telling about your work
Let users follow you on third-party resources

Step 2

Choose a website platform

All sites are created on the basis of some platform – for example, a website builder. They suit almost everyone as they make it much easier to form your personal website without coding skills needed. In most cases it’s much cheaper to use a website builder than to hire a professional developer. You can start with choosing the most preferable builder from a list below, then select a template for your future photo gallery website – and you’re halfway through! 


Simple and time-efficient tool with readymade design solutions 


Custom solution for your deep website personalization 


Best for those website owners who look for a huge number of ecommerce solutions

Step 3

Fill in your photo gallery website 

After you’ve chosen your website platform and a preferable template, it’s high time to create your website pages to fill them with content and widgets to cover all the tasks from STEP 1. In most cases, a photo gallery website has the following pages: 


On the main page of your photo gallery site, it is worth placing some of your most striking works in order to interest users. In addition, here you can add a few words about yourself – who you are, how long have you been doing photography. Simple and clear links to other sections of your site should also be placed here.


Gallery is your top selling section. If you have a lot of photos, divide them into categories and make it easier for users to navigate between them. Сategories can be built based on date, photo subject and so on.


In the portfolio section, you can tell in detail about yourself and your experience. Show where you worked before, share projects that you are proud of, showcase the equipment you use.


Do not forget to tell as much as possible how potential clients can contact you. Provide email, links to social accounts, phone numbers and physical address if you have a photo studio.

Step 4

Test and launch

Before your website goes live, you have to make sure everything works as it should. Our handy checklist will help you not to miss a single important step.

  • Test your mobile performance.

    Nowadays it’s highly important that your website works and looks great on mobile devices as more than half of your visitors will open it with their smartphones.

  • Add your logo.

    If you still haven’t got one, create it with the help of a logo generator, for example, ,Tailor Brands.

  • Connect your domain.

    If you haven’t obtained it while using the website builder, you have to buy it separately. Use GoDaddy to begin with.

  • Check the functionality

    All sliders, popups, call-to-action or share buttons should work correctly, otherwise, your users will close your website in a rush.

  • Announce your new website launch on social media.

    Turn the online audience into real customers. Add a link to your website to your social media accounts so that your followers could see it.

  • Done! 🏆

    Congratulations! You’re a website owner. Now share the link to your website with friends and favorite clients and start collecting the feedback – it will help you to have more clients. And don’t stop improving your content and functionality to achieve even greater success.

You may also like